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Privacy Policy

Last Updated: 23 of May 2025

1. Introduction

Customer Connect CRM AB ("Customer Connect", "we", "us") is committed to protecting your privacy and personal data. This Privacy Policy ("Policy") explains how we collect, use, disclose, and safeguard your information when you interact with our website (the "Website") and services.

2. Data Controller

The Data Controller responsible for processing your personal data is:

Customer Connect CRM AB
Organisation number: 559477-1114
Address: Patriks Väg 14, 434 90 Vallda, Sweden
Email: privacy@customerconnect.io

3. Data Collection and Categories

We collect the following categories of personal data:

  • Identification Data: Name, email, phone number.
  • Professional Data: Company name, position.
  • Communication Data: Contents of emails, chat, or form submissions.
  • Technical Data: IP address, browser information, cookies.

We collect data directly from you (e.g., through forms and direct communication) and automatically through AI parsing and analysis of your interactions with our services.

4. Legal Basis for Processing

We process your personal data based on:

  • Your explicit Consent.
  • Contractual Necessity: to fulfill obligations when you are our client or contractor.
  • Our Legitimate Interests: including improving our services, managing client relationships, ensuring security, and direct marketing.

You have the right to withdraw consent or object to processing at any time.

5. Automated Processing and AI

We use Artificial Intelligence (AI) technologies to automatically analyze, classify, and manage data submitted via forms, chat interactions, and emails (such as names, contact details, and messages). AI processing helps improve our lead management and customer support efficiency.

You have the right to request human intervention or object to automated processing by contacting us at privacy@customerconnect.io.

6. Purposes of Processing

We process your data to:

  • Provide and manage our CRM and lead management services.
  • Communicate with you regarding services, updates, and inquiries.
  • Improve service efficiency and user experience through AI-driven data analysis.
  • Conduct marketing and promotional activities, subject to your consent where required.

7. Data Retention

Your data is retained only as long as necessary for its purpose:

  • Clients and Contractors: For the duration of our contractual relationship, plus applicable statutory periods (typically 5-7 years).
  • Marketing Data: Up to 24 months or until consent withdrawal.
  • General Communications: Up to 24 months unless deletion is requested earlier.

8. Data Sharing and International Transfers

We may share your data with trusted third-party service providers such as AI technology providers, cloud hosting providers, and analytics services. All third-party processors are bound by GDPR-compliant Data Processing Agreements (DPAs).

Transfers outside the EU/EEA are secured by standard contractual clauses or equivalent safeguards to ensure compliance with GDPR.

9. Your Rights (GDPR)

You have the following rights:

  • Access: Request confirmation and details of your personal data processing.
  • Rectification: Correct inaccurate or incomplete data.
  • Erasure: Request deletion of your data under specific conditions.
  • Restriction: Limit processing of your data in certain situations.
  • Data Portability: Obtain data in a structured, machine-readable format.
  • Objection: Object to data processing based on legitimate interests.
  • Withdraw Consent: Withdraw consent anytime without affecting previous lawful processing.
  • Complaints: Lodge a complaint with the relevant authority in Sweden: Integritetsskyddsmyndigheten (IMY, www.imy.se).

To exercise your rights, contact privacy@customerconnect.io.

10. Cookies and Profiling

Our Website uses cookies and similar technologies:

  • Necessary Cookies: Essential for website functionality.
  • Analytical Cookies: Analyze usage to enhance performance.
  • Functional Cookies: Store preferences such as language.
  • Advertising Cookies: Tailor advertisements to your interests.

You can manage or withdraw your cookie consent anytime through browser settings.

11. Security Measures

We implement robust security measures to protect your personal data, including:

  • Encryption and secure transmission protocols.
  • Access control and role-based permissions.
  • Regular security assessments and compliance audits.

12. Consequences of Not Providing Data

Failure to provide essential personal data may limit your access to our services or features, including account creation and communication functionalities.

13. CCPA (California Residents)

For California residents, additional rights under the CCPA apply, including rights to request access to, deletion of, or to opt-out of the sale of personal data. We do not sell your data. Contact privacy@customerconnect.io for assistance exercising these rights.

14. Final Provisions

We reserve the right to update this Policy as necessary. Any changes will be posted on our Website with an updated revision date.

Using our services signifies your acknowledgment of this Privacy Policy.

15. Contact Information

For questions or concerns regarding your privacy or this Policy, contact us at:

Customer Connect CRM AB
Kungsgatan 9, c/o Convendum, 111 43 Stockholm, Sweden
Email: privacy@customerconnect.io